Reed Harwood, Executive Director
Four months ago Dragons embarked on the path to become a B Corp. Short for Benefit Corporation, B Corps are leaders of the global movement of people using business as a force for good.
There are over 2,000 Certified B Corporations from more than 130 industries in 50 countries with 1 unifying goal – to redefine success in business. B Corps are important because they inspire all businesses to compete not only to be the best in the world, but to be the best for the world.
From the B-Corp website:
- Certified B Corporations meet higher standards of social and environmental performance, transparency, and accountability.
- It’s like Fair Trade certification but for the whole business, not just a bag of coffee (or USDA Organic certification, but not just for a carton of milk; or LEED certification, but not just for a building).
- The performance standards B Corps meet are comprehensive, transparent and verified. They measure a company’s impact on all its stakeholders (e.g. workers, suppliers, community, customers and the environment).
- Unlike traditional corporations, Certified B Corporations are legally required to consider the impact of their decisions not only on their shareholders, but also on their stakeholders (e.g., workers, suppliers, community, consumers, and the environment).
Here’s a little video that explains it all nicely:
The process provided Dragons with the affirmation that our business has a strong and positive social and environmental impact. It also gave clarity on where we can improve as a business, and how we can more closely align our values with our business practices. And as of May of 2017, Dragons officially became a legal Benefit Corporation!